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Three GENTCREATE phone cases in black, grey and green embossed leather

GENTCREATE: SEO, CRO and UX for premium e-commerce

Case studies

  • SEO
  • CRO
  • UX
  • Partner

The project at a glance

SOVRA Digital works as a partner and SEO consultant for GENTCREATE, an online retailer of premium leather products. The engagement covers SEO, CRO and UX. In the displayed 16-month Google Search Console view, the website recorded approximately 202,000 clicks from web search.

clicks from Google web search
≈ 202 000
impressions
25.6m

Measurement evidence

16-month view; screenshot shared on 8 October 2026. Google Search Console; rounded total.

Approximately 202,000 clicks over 16 months

GENTCREATE’s Search Console view shows 202K clicks and 25.6 million impressions for the Web search type, with 16 months selected. The screenshot was shared on . The figures below use the same rounding as the interface.

GENTCREATE: displayed 16-month period in Google Search Console
MetricDisplayed value
Clicks from web search202K, approximately 202,000
Impressions25.6 million
Average click-through rate0.8%
Average position11.7

Source: the shared screenshot from GENTCREATE’s Google Search Console. An exported date range with exact whole-number values is not included in the evidence.

Partner work across SEO, CRO and UX

SOVRA Digital works as a partner and SEO consultant for GENTCREATE across SEO, CRO and UX. GENTCREATE sells premium leather products online. The focus of the engagement and SOVRA Digital’s role have been confirmed by the project lead.

The SEO work concerns the discoverability of relevant content and products in search. CRO and UX concern the visitor’s journey between information, product selection and the next step. These are areas of work within the engagement; they do not, in themselves, prove a measured increase in sales.

What the search data shows about the engagement

The approximately 202,000 clicks are the website’s total search clicks for the displayed period. They are not a growth percentage, a count of unique customers or a measure of sales.

The screenshot does not isolate the effect of SOVRA Digital’s work. Nor does it show a measured improvement in conversion rate or user experience. SEO, CRO and UX are therefore reported as areas of work, while search clicks are reported as a separate observed result.

When your e-commerce team needs support

For a specialist role within your e-commerce team, explore SOVRA Partner. For a defined SEO decision or a documented plan, explore SEO advice and strategy.

For barriers between a visit and a purchase, conversion rate optimisation explains how the work is scoped. Book a strategy call to discuss your current position.