SOVRA Partner for agencies and in-house teams
SOVRA Partner gives agencies and in-house teams access to specialist expertise across SOVRA Digital’s full range of services. Choose an ongoing partnership with reserved monthly capacity or a defined project. Deliverables, responsibilities, timing and price are agreed before work begins.
Senior expertise behind your delivery
SOVRA Digital adds senior digital expertise to your agency according to the needs of the engagement. Our work can form part of your delivery under your brand, with your agency leading the client relationship. Where the engagement calls for it, SOVRA Digital can also join client discussions by agreement.
Before work begins, we agree client contact, confidentiality, reporting, handover and approval. These responsibilities are defined whether you choose a partnership or a project.
Specialist support for in-house teams
Partner suits teams that need support with prioritising or carrying out agreed tasks. This might involve developing the website, producing content, working on advertising or preparing evidence for business decisions.
SOVRA Digital and your team divide responsibility for the work, source material and approval. You know which parts SOVRA carries out and which remain with your team.
What expertise can you bring in through Partner?
All the service areas below are available through a Partner engagement. You choose the support you need; the quotation sets out the work included and who is responsible for it.
- SEO & AI search. Analysis and work on technical foundations, content and links for organic and AI search.
- Local SEO. Google Business Profile, accurate business information and processes for authentic customer reviews.
- Web development. Structure, content, design and development for business websites.
- Design & UX. Page structure, user journeys and interfaces based on what visitors need to do.
- Content. Research, content briefs and copy for service pages, guides and comparisons.
- CRO. Analysis and improvements to content and enquiry flows based on objectives and available data.
- Google Ads. Analysis, setup and management of advertising. The media budget is separate from the fee.
- Market analysis. Evidence for business decisions on markets, competitors and search demand, with sources and explicit assumptions.
Before a website project, use the guide to writing a requirements specification for a business website to describe what needs to be built and the requirements it must meet.
Two ways to work together: partnership or project
Choose a partnership for recurring needs or a project for a defined assignment. In both models, the quotation sets out deliverables, responsibilities, timing and price. We also agree what your team supplies and who approves the work.
| Arrangement | How the engagement is defined |
|---|---|
| Partnership | Reserved monthly capacity for recurring needs across the agreed service areas. The role, scope, communication arrangements and follow-up are defined before work begins. |
| Project | A specific objective and agreed deliverables within a timetable. Responsibilities, price and approval requirements are stated in the quotation. |
How a Partner project works
- Scoping. SOVRA Digital and your team clarify the objective, source material and required deliverables.
- Quotation. SOVRA Digital sets out the scope, responsibilities, timetable, price and requirements for approving the deliverable.
- Delivery. SOVRA Digital carries out the agreed work and checks in with the designated contact. Changes to scope and their effect on price and timing are agreed before additional work begins.
- Handover. Your team receives the agreed deliverables and documentation. Any continuing support is agreed separately.
How much does SOVRA Partner cost?
SOVRA Partner is quoted according to the role, responsibilities and scope. The quotation distinguishes project deliverables from any reserved capacity. Workload, timing and contract terms are agreed for the individual engagement.
If you need additional tasks or a wider remit, we agree the scope, price and timing before the extra work begins.
Partner work for GENTCREATE
For GENTCREATE, an online retailer of premium leather products, the partner engagement covers SEO consulting, SEO, CRO and UX. The GENTCREATE case study describes the scope of the work and the available measurement evidence.
When is another arrangement a better fit?
SOVRA Partner suits you when you need a specialist role within your own workflow. For coordinated, ongoing implementation, explore SEO and AI search. For a defined assessment or documented plan, explore SEO advice and strategy.
If you need a complete new website, we start with the website project’s scope and terms.
Describe the support your team needs so we can define the engagement and prepare a quotation.
Questions before a Partner engagement
Can the engagement cover just one part of our project?
Yes. SOVRA Partner can cover a defined specialist assignment within a larger project. You and SOVRA Digital agree which parts are included, what source material is needed and who is responsible for the rest.
Who handles contact with the end client?
We agree client contact before work begins. Your agency can present the work under its own brand and manage the client relationship. SOVRA Digital can also join client discussions when agreed. Responsibilities, confidentiality and approval are defined for the engagement.
What information do you need to prepare a quotation?
Describe the task, the website and your intended timetable. Explain what expertise your team already has, where you need support and what material is available. This helps define the deliverables, responsibilities and price.
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