About SOVRA Digital
A new agency. Over 11 years of experience.
SOVRA Digital is an SEO and web agency in Gothenburg, founded in 2026 by Djordje Obradovic. His more than 11 years in the industry span ecommerce, sales, procurement and operations management. That experience informs an approach where your business guides SEO, content and website development.
- SOVRA Digital founded
- 2026
- Djordje’s industry experience
- 11+ years
- The agency’s base
- Gothenburg
- Evidence before decisions
- Data-driven
- Djordje’s combined experience
- 12+ industries
Djordje Obradovic
Meet Djordje Obradovic
Djordje is the founder and senior SEO strategist. His experience spans ecommerce and sales through to procurement and operations management. It brings an understanding of what happens both before and after a customer reaches your website.
At SOVRA Digital, you speak directly with him about strategy, priorities and follow-up. Djordje is responsible for direction, method and quality. The scope of each engagement determines the expertise and capacity needed to carry it out.
One coordinated engagement
Business first
The work starts with what you sell, the customers you want to reach and what your business can deliver. Customer needs, sales and margins give context to decisions about visibility and your website.
Rankings and traffic show part of the picture. SOVRA Digital also follows the path to enquiries and sales using the measurement available. Revenue and profitability are business goals the work is intended to support.
Evidence before decisions
Experience brought together in one system
SOVRA Digital combines business understanding, SEO, semantic structure and bespoke websites. Search data shows demand. Content structure makes your offer and its relationships clear. Design and technology help visitors understand, choose and take the next step.
Your goals and website determine the priorities. For a new website, the starting point is information about your business, keyword data and current search results. You know what will be done and how it will be reviewed. Search data and business outcomes are reported separately.
Ongoing SEO brings eight areas together in one system. See SOVRA Digital’s eight-step approach to SEO.
Custom websites · Design & UX
The expertise behind your website
SOVRA Digital works with SEO and AI search, local SEO, web development, design and UX, content, conversion optimisation, Google Ads and market analysis.
An engagement can cover a specific task or several areas that need to work together. Explore the services and their scope.
For agencies and in-house teams
A clear way of working together
You receive a defined proposal covering scope, responsibilities, price and terms. Priorities are based on your needs and the available evidence.
Agencies and in-house teams can engage SOVRA Digital for a project or an ongoing partnership with reserved capacity. Explore the two ways to work with SOVRA Partner.
How do you choose an SEO agency?
Ask for clear answers about responsibility, scope and measurement. You should understand what will be done and the evidence behind each decision.
| Question to ask | How SOVRA Digital works |
|---|---|
| Who is responsible for the engagement? | Djordje is responsible for direction, method and quality. Delivery roles and capacity are defined for the engagement. |
| What does the engagement include? | The proposal defines scope, deliverables, responsibilities, price and terms. |
| How is progress reviewed? | Search data is reviewed alongside enquiries and purchases where reliable measurement is available. That review informs the next priority. |
| What supports the results? | Case studies describe the work, measurement period and evidence. Search data, tender value and won business are reported separately. |
See how this is reported in the NLL Måleri case study.
Direct contact with the founder